Trucha Brew

"Trucha Brew" is a special limited edition Truchador & Co. collaboration color built to bring bold style and serious fish-catching attitude to the water! Featuring a sleek black back loaded with red glitter over a vibrant chartreuse belly packed with gold flash, this color was designed to stand out in all the right ways. The dark top creates a strong profile that shows up well in low light, stained water, and grassy areas, while the chartreuse belly and added flash give off an irresistible glow and shimmer that grabs attention from a distance. It’s the perfect mix of loud and natural, giving aggressive fish something to track while still looking convincing enough to fool the picky ones. Paired with Truchador's limited edition Coastal Brew inspired fishing shirts, the "Trucha Brew" limited edition color is ready to make a statement every cast! 

The Coastal Brew Deceiver has been engineered and refined for ultimate lifelike swimming action! Fitted with an extra long tail and a flat and wide paddle, this bait is practically irresistible to predatory fish.

Slow roll it, twitch it, burn it; do whatever you want this bait will step up to the occasion! The unique paddle profile allows it to swim insanely well on even the slowest retrieves. Perfect for weary or pressured fish, cold conditions, and sight fishing. Alternatively, once you speed this bait up it only paddles harder with more thump, faster pace, and with an unmatched wide swing. Truly the perfect do-it-all paddle for any and every inshore scenario!

Made from a durable saltwater grade plastic, these baits can take some abuse from many of the toothiest inshore species. The Deceiver comes equipped with a very shallow back and belly hook slot engineered for dependable weedless rigging as well as our iconic "CB" logo engraving. None of those durability compromising deep hook slots that rip and tear!

Comes in a 5.5 inch size, perfect for an array of situations. Not too big, not too small!

And of course, all of our lures are scented with our signature coffee scent!